Specialist wedding outfitters, Wedding Connections, in Dudley, West Midlands, are creating a special ambience for their customers by using British Turntable revolves to display bridal gowns and other wedding apparel. The smooth, graceful movement adds extra style and sophistication to the display, bringing featured articles into focus in an eye-catching and tasteful way.

Over the years Wedding Connections have used Maxi and Mini Carousels as well as smaller B25 units to create exciting displays that encourage customers to stop and take a closer look. Wedding gowns, groom’s suits and accessories have all benefited from the addition of movement, helping to increase sales.

Reliable and cost-effective, more than 100 standard display revolves are available off the shelf from British Turntable’s range, and many can be hired short term for the all-important Wedding Fair or exhibition, where they will help draw customers onto the stand.

Smaller models are also used to rotate wedding cakes on the bride and groom’s special day, and are used throughout baking and catering industry to create dynamic displays of fine foods, both in the shop window and at fairs, shows and exhibitions. In a retail situation, movement has been known to increase sales by more than 30%, while at shows and exhibitions it helps catch the customer’s eye and attract attention.